World thought leaders in High Performance

HPO expert

Muriel Schrikkema


Muriel Schrikkema (born 1971) is co-founder of Direction Europe (est. 1999) and the Center for Organizational Performance (HPO Center est. 2007). Within Direction, she has been involved in setting up the HPO Center (scientific research into leadership excellence and High Performance Organizations) since 2004. Muriel is also the founder of the 360 degree feedback tool: feedforward analysis™.

After completing her Psychology studies at the Utrecht University and Personal & Team-coaching studies, Muriel worked as a program director and coach within various global companies (healthcare, training company, automotive).

Muriel Schrikkema is a much sought-after program leader, personal- and team


coach in the area of:

  • high performance leadership
  • executive- and management development
  • personal and team development
  • dialogue and feedback
  • dealing with poor performers
  • strategic talent development
  • diversity & inclusion